INNOVATION BY DESIGN:
A new approach to the new normal driven by design thinking.
Disruption is the new normal, requiring a new approach, and design thinking offers a way forward. This workshop walks through the design thinking approach from the lens of strategic communicator to show how to adapt design thinking processes to any role, in any industry, for more impactful engagement with your publics, and how to make a case for change even in the midst of uncertainty and an ever-changing environment.
Participants in this workshop will:
Learn each step in the design thinking process from understanding to evaluation, based on real-life examples in the communications and public relations field.
Experience the speed and impact of the design thinking process in a group setting.
Understand where and how the design thinking approach can be applied to their role, their team, and their practice.
Participants will receive: Designing Disruption: A Playbook for Communicators – a handout featuring industry-specific tips, templates, and resources to build a core approach to design thinking in your organization.
Principal/Owner- Skipti Strategic Consulting
PR, corporate communications, stakeholder engagement, and all the spaces in between. I have had an incredible ride, working with some of the most innovative and forward-thinking brands in North America, from airlines to energy, both as an employee and entrepreneur.
While consulting keeps me sharp and connected, my (considerable) energy is devoted to working with teams, organizations, and individuals to grow our ability to build relationships, create deeper connections and, above all, empower people to realize organizational and personal goals. It’s easier than you think.